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HOG:NYSE
Harley-Davidson Inc
24,55 $
-1,13%
(-0,28) 1D
2 հոկ, 16:00:05 GMT-4  ·   USD
All symbols
SymbolPriceChange% Change
Generating top insights for HOG...
Open
24,99 $
High
25,08 $
Low
24,47 $
Mkt. cap
2,55 մլրդ
Avg. vol.
1,76 մլն
Volume
0,00
Dividend
3,05%
Quarterly dividend
0,19 $
Ex-dividend date
15 սեպ, 2026 թ.
P/E ratio
15,20
52-wk high
28,88 $
52-wk low
17,09 $
EPS
1,62 $
Beta
1,30
Shares outstanding
104,07 մլն
No. of employees
6 հզր
Open
24,99 $
High
25,08 $
Low
24,47 $
Mkt. cap
2,55 մլրդ
Avg. vol.
1,76 մլն
Volume
0,00
Dividend
3,05%
Quarterly dividend
0,19 $
Ex-dividend date
15 սեպ, 2026 թ.
P/E ratio
15,20
52-wk high
28,88 $
52-wk low
17,09 $
EPS
1,62 $
Beta
1,30
Shares outstanding
104,07 մլն
No. of employees
6 հզր
News stories
From web sources and news partners
Profile
Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for its loyal following. There are owner clubs and events worldwide, as well as a company-sponsored, brand-focused museum. Harley-Davidson is noted for a style of customization that gave rise to the chopper motorcycle style. The company traditionally marketed heavyweight, air-cooled cruiser motorcycles with engine displacements greater than 700 cc, but it has broadened its offerings to include more contemporary VRSC and middle-weight Street platforms. Harley-Davidson manufactures its motorcycles at factories in York, Pennsylvania; Menomonee Falls, Wisconsin; Tomahawk, Wisconsin; Manaus, Brazil; and Rayong, Thailand. Wikipedia
About Harley-Davidson Inc
CEOArtie Starrs
Employees5,5 հզր
Founded1903
HeadquartersՄիլուոքի, Վիսկոնսին, Միացյալ Նահանգներ
Sector-
Analyst ratings
Based on 10 analysts giving stock ratings to HOG in the past 3 months
Hold
Buy
4
Hold
4
Sell
2
12-month forecast
Based on 10 Wall Street analysts offering 12 month price targets for HOG in the last 3 months.
Highest
Current 24,55 $
33,00 $ (+34,42%)
Average
28,11 $ (+14,50%)
Lowest
17,00 $ (-30,75%)
Analyst
Recommendation
Action
Price target
Projected
Date
James Hardiman
Citi
Hold
Maintained
31,00 $
+26,3%
09/09/2026
Robin M. Farley
UBS
Hold
Maintained
28,00 $
+14,1%
09/02/2026
Griffin Bryan
D.A. Davidson
Buy
Reiterated
33,00 $
+34,4%
08/17/2026
Stephen Grambling
Morgan Stanley
Sell
Reiterated
17,00 $
-30,8%
07/28/2026
Tristan M. Thomas-Martin
BMO Capital
Buy
Maintained
30,00 $
+22,2%
07/24/2026
Anthony Bonadio
Wells Fargo
Sell
Maintained
20,00 $
-18,5%
07/24/2026
Craig Kennison
Robert W. Baird
Hold
Maintained
30,00 $
+22,2%
07/24/2026
Noah Zatzkin
KeyBanc
Hold
Maintained
-
-
07/24/2026
Andrew Didora
Bank of America Securities
Buy
Reiterated
32,00 $
+30,3%
07/21/2026
Brandon Rolle
Loop Capital Markets
Buy
Upgraded
32,00 $
+30,3%
07/20/2026
Unknown Analyst
Raymond James
Hold
Maintained
-
-
05/06/2026
Last report
23 հլս, 2026 թ.
Fiscal period
Q2 2026
EPS / Est. (USD)
0,76 $ / 0,65 $
+16,40%beat
Revenue / Est. (USD)
1,23 մլրդ / 1,17 մլրդ
+5,40%beat
Fiscal Q2 2026 earnings call
Waiting for the earnings call
At a glance
Insights from the latest news and reports
Previous reportsAll values in USD
Loading Previous Earnings...
Revenue
Net income
All values in USD
2025 թ. սեպ
2025 թ. դեկ
2026 թ. մրտ
2026 թ. հնս
Revenue
1,34 մլրդ
496,16 մլն
1,17 մլրդ
1,23 մլրդ
Cost of goods sold
798,68 մլն
421,56 մլն
794,13 մլն
829,12 մլն
Cost of revenue
636,85 մլն
606,44 մլն
884,56 մլն
925,29 մլն
Research and development expenses
-
-
-
-
Total research and development expenses
-
-
-
-
Selling, general, and admin expenses
213,73 մլն
235,27 մլն
251,38 մլն
235,83 մլն
Operating expense
213,73 մլն
235,27 մլն
251,38 մլն
235,83 մլն
Total operating expenses
850,58 մլն
841,70 մլն
1,14 մլրդ
1,16 մլրդ
Operating income
490,13 մլն
-345,54 մլն
36,59 մլն
69,31 մլն
Other non operating income
-663,00 հզր
299,00 հզր
381,00 հզր
899,00 հզր
EBT including unusual items
491,55 մլն
-341,01 մլն
42,10 մլն
95,28 մլն
EBT excluding unusual items
491,55 մլն
-341,01 մլն
42,10 մլն
78,43 մլն
Income tax expense
116,38 մլն
-58,46 մլն
17,97 մլն
16,29 մլն
Effective tax rate
23,68%
17,14%
42,70%
17,10%
Other operating expenses
-
-
-
-
Net income
377,37 մլն
-279,30 մլն
24,77 մլն
79,80 մլն
Net profit margin
28,15%
-56,29%
2,11%
6,49%
Earnings per share
3,10
-2,44
0,30
0,76
Interest and investment income
12,27 մլն
12,11 մլն
8,70 մլն
11,84 մլն
Interest expense
-10,18 մլն
-7,88 մլն
-3,57 մլն
-3,62 մլն
Net interest expenses
2,08 մլն
4,23 մլն
5,13 մլն
8,22 մլն
Depreciation and amortization charges
-
-
-
-
EBITDA
534,34 մլն
-299,51 մլն
80,73 մլն
111,87 մլն
Gain or loss from assets sale
-
-
-
-
Insider transactions
Insider transactions data is drawn from third-party sources. Learn more
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Position
Type
Date
Shares
Amount
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