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Why is BZUN up 4,28%?
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BZUN:NASDAQ
Baozun Inc
3,29 $
+4,28%
(+0,13) 1D
3,29 $
0,00% (0,00)
After hours
Closed: 5 қаз., 16:00:01 GMT-4  ·   USD
All symbols
SymbolPriceChange% Change
Generating top insights for BZUN...
Open
3,15 $
High
3,33 $
Low
3,15 $
Mkt. cap
190,89 млн
Avg. vol.
201,13 м.
Volume
283,37 м.
52-wk high
4,01 $
52-wk low
2,07 $
EPS
-0,35 $
Beta
0,39
Shares outstanding
58,10 млн
No. of employees
7 мың
Open
3,15 $
High
3,33 $
Low
3,15 $
Mkt. cap
190,89 млн
Avg. vol.
201,13 м.
Volume
283,37 м.
52-wk high
4,01 $
52-wk low
2,07 $
EPS
-0,35 $
Beta
0,39
Shares outstanding
58,10 млн
No. of employees
7 мың
News stories
From web sources and news partners
About Baozun Inc
CEOVincent Wenbin Qiu
Employees6,63 мың
Founded2007
Headquarters-
Sector-
Websitebaozun.com
Analyst ratings
Based on 3 analysts giving stock ratings to BZUN in the past 3 months
Strong buy
Buy
3
Hold
0
Sell
0
12-month forecast
Based on 3 Wall Street analysts offering 12 month price targets for BZUN in the last 3 months.
Highest
Current 3,29 $
5,30 $ (+61,09%)
Average
4,44 $ (+34,95%)
Lowest
3,80 $ (+15,50%)
Analyst
Recommendation
Action
Price target
Projected
Date
Wenting Yu
CLSA
Buy
Upgraded
3,80 $
+15,5%
08/28/2026
Saiyi He
CMB International Securities
Buy
Maintained
4,23 $
+28,6%
08/28/2026
Alicia Yap
Citi
Buy
Maintained
5,30 $
+61,1%
08/27/2026
Last report
2026 ж. 27 там.
Fiscal period
Q2 2026
EPS / Est. (CNY)
- / -
Revenue / Est. (CNY)
2,74 млрд / 2,77 млрд
Fiscal Q2 2026 earnings call
Waiting for the earnings call
At a glance
Insights from the latest news and reports
Previous reportsAll values in CNY
Loading Previous Earnings...
Revenue
Net income
All values in CNY
2025 ж. қыр.
2025 ж. жел.
2026 ж. нау.
2026 ж. мау.
Revenue
2,16 млрд
3,17 млрд
2,38 млрд
2,74 млрд
Cost of goods sold
1,03 млрд
1,47 млрд
1,21 млрд
1,23 млрд
Cost of revenue
1,03 млрд
1,47 млрд
1,21 млрд
1,23 млрд
Research and development expenses
115,15 млн
116,92 млн
124,81 млн
114,17 млн
Total research and development expenses
-
-
-
-
Selling, general, and admin expenses
1,06 млрд
1,41 млрд
1,06 млрд
1,35 млрд
Operating expense
1,15 млрд
1,60 млрд
1,17 млрд
1,45 млрд
Total operating expenses
2,18 млрд
3,07 млрд
2,38 млрд
2,68 млрд
Operating income
-25,62 млн
101,04 млн
250,00 м.
63,42 млн
Other non operating income
2,36 млн
4,88 млн
877,00 м.
882,00 м.
EBT including unusual items
-81,73 млн
-22,17 млн
7,74 млн
69,49 млн
EBT excluding unusual items
-25,52 млн
121,18 млн
12,18 млн
69,68 млн
Income tax expense
12,99 млн
-10,03 млн
9,50 млн
25,70 млн
Effective tax rate
-15,89%
45,23%
122,80%
36,98%
Other operating expenses
-15,63 млн
74,18 млн
-15,54 млн
-19,14 млн
Net income
-107,10 млн
-37,96 млн
-7,46 млн
17,02 млн
Net profit margin
-4,97%
-1,20%
-0,31%
0,62%
Earnings per share
-
-
-
-
Interest and investment income
13,28 млн
23,03 млн
16,72 млн
13,19 млн
Interest expense
-9,81 млн
-10,46 млн
-8,89 млн
-8,96 млн
Net interest expenses
3,47 млн
12,57 млн
7,83 млн
4,24 млн
Depreciation and amortization charges
-
-
-
-
EBITDA
35,34 млн
156,22 млн
55,43 млн
113,96 млн
Gain or loss from assets sale
-
-
-
-
Insider transactions
Insider transactions data is drawn from third-party sources. Learn more
Insider
Position
Type
Date
Shares
Amount
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